INSALATE ITALIANE HAS SIGNED FRANCHISE

AGREEMENT WITH BRD CONSULTING TO EXPAND ITS

HEALTH FOOD CHAIN

Milan, January 2011: Insalate Italiane, which opened in April the first fast food restaurant in Milan, between Via Vittor Pisani and the Central Railway Station, signed a Franchise Development Agreement  to expand Insalate Italiane brand in Italy and abroad.

“I am extremely glad  to be  working  with BRD Consulting” said Giuseppe Maione, founder and owner of Insalate Italiane. I’ve always aimed to develop and grow Insalate Italiane through franchising system in order to expand  the Franchise chain within the country and abroad. That’s why I have registered the brand name both in Italian and in English language. I am very excited to further expand our commitment with the assistance of BRD Consulting, the high- qualified consulting company, with over 20 years of experience specialized in the development of Retail and Franchise growth and expansion solutions, and the creation of the necessary programs to implement that growth”.

BRD Consulting will provide support and technical assistance to Insalate Italiane including the   recruitment processes needed to secure good franchisees, providing high value assistance with Marketing plans, Operations manuals, Implementation plans for National Finance Guarantee. Long lasting agreement with the aim of developing and operating a successful Franchise system in Milan by summer 2011. We target to find a minimum of 10 affiliates per year and to produce great  long-term success by 2012. The International expansion projects will be starting by 2013.

"We are extremely pleased to work with Giuseppe Maione and Insalate Italiane,Federico Fiorentini, General Manager of BRD Consulting - " There are many advantages with franchising as an entry mode, such as the ability to expand the company rapidly and the spreading of risks and costs across the network. We can provide comprehensive franchise solutions in order to optimize the brand business processes, furthermore improving efficiency and competitiveness. We are confident to have the expertise to make Insalate Italiane  business growing rapidly in order to bring the pioneering brand into the global market. " “Our key strengths  of cooperation include high quality of police service based on openness of communication, unity of purpose, effective problem solving through teamwork and constant attention to the improvement of Insalate Italiane quality network”. for its expansion program " - said

Company information:

Insalate Italiane started  in April 2010, in Milan, Via Vittor Pisani 13. Giuseppe Maione is the founder of Insalate Italiane, the health salad fast food concept.

Developing a successful franchise needs careful planning, continuous monitoring and advice and support from professionals. The purpose of this agreement is to develop the brand name for commercial expansion and  strategic marketing plans in Italy and abroad, starting from Montecarlo.

Business Retail Development is a leading management consulting firm specialized inRetail Business Solutions and the Development of Sales Networks for the Franchise and Retail Industry. We facilitate growth strategies for the successful market positioning of food and non-food brands in Italy and abroad helping businesses to establish in new territories. Our team of franchise consultants is a highly competent group of professionals with  extensive experience with over 20 years of personal and practical experience of developing and managing franchised systems all over the world.

For further information you can also contact Mr. Lorenzo De Santis  at This e-mail address is being protected from spambots. You need JavaScript enabled to view it