Bimbus - Children’s wear


Bimbus is cheerfulness, brightness, fun. A colorful world that conquers everybody thanks to the quality of the proposals and to the exclusive suggestions in matter of fashion. The collections are designed according to the needs both of children (0-14 years old), who are always on the move and of mothers who seek a modern, yet practical and versatile style that can be easily matched.
The Bimbus garments stand out for originality and attention to details and are ideal to be worn in many different situations: at home, at school, at the park with friends or even for special occasions.
The Bimbus collections are distributed in Italy and abroad through 110 mono-brand stores and almost 500 multi-brand boutiques.
Born initially under the flag of the Coin Group, Bimbus was acquired in 2003 by Preca Brummel and has become soon the main protagonist in the children’s wear field, thanks to a strong activity of re-launch. Investments of support, in this sense, have been considerable and aimed both at the awareness’s increase, as well as at the definition of more forward-looking and competitive trade policies. The complete restyling of visual identity and the renewal of collections, designed both for “day by day” use and special occasions, allow to introduce new communications activities: thanks to these measures and to the well-tested franchise formula, Bimbus is everyday more and more deep-rooted throughout the country and has become one of the most appreciated brands by mothers and children in matter of style, fitting and value for money.

Download: Brochure Bimbus

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